Luminate, the entertainment industry data company responsible for powering the Billboard Charts, has unveiled its redesigned data platform in beta.
The new platform has been built to house the company’s global data capabilities across music, film, TV and more, according to the announcement.
The company says that the new product’s “intuitive design was constructed to complement the rapidly evolving global entertainment industry and allows users to explore a more comprehensive view of music consumption by artist and project at both global and individual country levels”.
Additionally, Luminate adds that the “platform provides customers with the ability to extract more in-depth, expert-level insights, marking the start of a new chapter for the company’s multi-faceted focus on understanding the intersection of growth and disruption in music and entertainment”.
The new UI’s “customizable and flexible” interface also allows for various sorting, filtering and grouping functionality, while its improved search feature has a dedicated page and separation per categories for easier access according to artist, song and album.
Luminate says that the platform’s features were “vastly improved” from its current legacy music consumption data platform Music Connect. The legacy platform largely represents North America.
With the new platform, Luminate expanded its global data capabilities, introducing international market-level data via use of global filters.
Luminate has also upgraded its Data Infrastructure using a multi-cloud architecture incorporating Amazon Web Services (AWS) and Snowflake. Luminate says the platform is “faster and more flexible than any of its predecessors”.
In terms of Artist Data, the new platform also offers “more comprehensive” artist metadata, including country of origin, language(s), label information, and more.
In addition, users can drill down to the ISRC or EAN/UPC level, as well as breakout the data by different criteria and the ability to separate all activities from Charts Equivalent by providing a dedicated “Charts View”
“Luminate’s new platform is built upon three decades of expertise – the information and content we collate and analyze every day forms a rich data asset on which prediction and recommendation will become commonplace for our customers and partners.”
Rob Jonas, Luminate
Luminate CEO Rob Jonas said: “As uncertainty surrounding AI and other technological advancements begin to inundate the entertainment industry, there’s never been a more pressing time for transparency and objectivity in how data is used across music, film, TV, streaming video content and more.
“Luminate’s new platform is built upon three decades of expertise – the information and content we collate and analyze every day forms a rich data asset on which prediction and recommendation will become commonplace for our customers and partners.
“We are focused on centralized, unbiased information to help keep creators informed, honest, and united by a singular reference point.”
Luminate’s Chief Product Officer Arnaud Retureau added: “Luminate’s new platform was designed in collaboration with some of our most valued partners across the entertainment industry. Their feedback was invaluable to our efforts in providing a user experience that is beneficial to the entire music community, especially in creating a central reference point pertaining to baseline consumption metrics and expert insights.
“We’re looking forward to continuing to engage with that feedback to maintain the most effective and useful product possible.”
The launch came over a year after Luminate changed its name from P-MRC Data. The company is a subsidiary of PME TopCo., a joint venture between Penske Media Corp. and Eldridge.
Looking ahead, Luminate said it plans to incorporate its other data offerings into the new platform, including music audience research, film metadata, TV metadata, and streaming video analytics, among others.
Luminate collects valuable insights on various aspects of the entertainment industry.
Its recent ‘Top Entertainment Trends for 2023’ report found that “50% of consumers who have bought vinyl in the past 12 months own a record player, compared to 15% among music listeners overall.”
Luminate also found that in the first quarter of the year, global music streams crossed the one trillion mark in the first quarter for the first time.
Music Business Worldwide [STAGING]